See what we've been doing for our dairy members.
We’ve been working hard to make sure the issue of falling milk prices is being highlighted in the media.
National print mentions
The Guardian - Farmers milk "now cheaper than water" - 13/01/15
Meurig Raymond, President of the NFU, called for supermarkets to do more to back British suppliers. Speaking on Radio 4, he said: " Liquid milk in particular is now cheaper than water. There are very few dairy farmers making any money. Most are haemorrhaging money."
Daily Mail - 1,300 farmer not paid for their milk - 13/01/15
Rob Harrison, NFU's Dairy Board Chairman, said: "It looks like it's going to be the worst crisis the dairy industry has ever seen. Retailers are fighting over market share and they are driving farmers out of business."
Financial Times - Farmers blame supermarket war for "crippling" dairy industry - 13/01/15
The National Farmers' union said yesterday that the supermarket price war was "crippling" the dairy industry.
Daily Mirror - Milk price turns sour - 13/01/15
The NFU warned dairy farmers were "haemorrhaging money" with milk now cheaper than water in shops.
Daily Express - Farmers "on ropes" over milk pay delay - 13/01/15
The Dairy Board chairman of the NFU, Rob Harrison, said: "Being a dairy farmer at the moment is like being a boxer - on the ropes and taking body blow after body blow. There's only so much you can take before throwing in the towel."
What have we been doing on social media?
We have been targetting supermarket shoppers with a series of adverts showing the impact of milk cuts on British farmers. We've also been promoting British cheese, yoghurt, butter, and milk and explained how shoppers can support British farmers by buying British dairy products.
This has been seen by 700,000 people on Facebook, Twitter and Linked in.
Our farmer members have also written blogs, which have been read on social media by 150,000 people.
The Sky News app also has a suite of dairy news content, which includes video, articles and graphics.
The Northern Echo - "Dairy farmers are like a boxer on the ropes," warns NFU, amid calls for shoppers to buy British - 12/01/15
“Despite the grief many dairy farmers are facing, it’s heartening that the British public is still supporting us. Eighty-six per cent of people tell us they want to buy more British products."
Smallholder - Dairy sector suffering as crippling price cuts leave their mark, says NFU - 12/01/15
NFU President, meurig Raymond and NFU Dairy Board Chairman, Rob Harrison are both quoted in the article. Rob Harrison said: “I, like my colleagues on the NFU dairy board, are completely appalled by the ongoing price cuts crippling our industry and we are working hard to support our members and their businesses in every way we can."
The Journal - Dairy sector suffering as crippling price cuts leave their mark, says NFU - 12/01/15
NFU President, Meurig Raymond and NFU Dairy Board Chairman, Rob Harrison are both quoted in the article which focusses on new figures which show that the number of dairy farmers in England and Wales has halved to 9,960 in just over a decade.
BBC Radio 4 Today programme - NFU on future of dairy farming: "We lost sixty farmers last month" - 12/01/15
NFU President, Meurig Raymond was interviewed on the programme and said: "The First Milk producers are producing milk way below the cost of production. They have bills to pay and are extremely concerned going forward."
Sky News - 12/01/15
NFU President Meurig Raymond was interviewed on Sky news today about the dairy price cuts and First Milk's delayed payments.
BBC News - 12/01/15
David Brooks, dairy farmer and member of the NFU dairy Board was interviewed on BBC News about the effects that late payments from First Milk will have on 1,000 UK dairy farmers.
BBC Radio 2 - 12/01/15
NFU dairy board chairman Rob Harrison was on the Jeremy Vine show on Radio 2 this lunchtime talking about the milk price cuts that have hit the sector.
BBC News Online - First Milk payment to dairy farmers delayed by two weeks - 12/01/15
NFU President Meurig Raymond was quoted in the article saying: “Make no mistake, I have heard from NFU members, some who are extremely anxious." He stressed it was "paramount that the financial stability of First Milk is secured".
The Times Online - Price war means milk is cheaper than water - 12/01/15
Milk is cheaper than bottled water after a supermarket price war that has cut the price per pint to as little as 22p.
The Independent - Supermarket price war leads to 50% cut in dairy farmers - 12/01/15
In a speech today, the president of the National Farmers Union, Meurig Raymond, will warn that the number is on course to fall below 5,000 within a decade.
Mail Online - Supermarket price war over milk has halved the number of dairy farmers - and it could halve again within a decade - 12/01/15
Meurig Raymond, president of the NFU said: 'The recent milk price cuts, from most processors, have had a massive impact with some farmers now facing their lowest milk price since 2007, at around 11.4p per litre."
Farmers Guardian - NFU urges First Milk to meet suppliers before AGM - 09/01/15
NFU president Meurig Raymond held face-to-face talks with the company on Friday and afterwards said it was essential suppliers were informed about what is going on before the company’s AGM at the end of this month.
Radio 4's Farming Today programme - 09/01/15
NFU President, Meurig Raymond spoke to Radio 4’s Farming Today programme from Oxford Farming Conference about First Milk’s announcement on the delay of payments to farmers.