The advert is set to air at approximately 7.15pm as part of the commercial break during popular soap Emmerdale.
Click here for more information about the campaign and a preview of the advert.
The message to consumers is that Red Tractor products are safe, traceable and farmed with care, and to look out for the Red Tractor label on produce when shopping.
Research has shown that consumers are twice as likely to buy Red Tractor labelled produce when they understand the meaning behind the label.
Visit the Red Tractor website for more information.
Help support the campaign
On Twitter, post your farming photos, photos of tractors, and pictures of delicious Red Tractor meals using the hashtag #trustthetractor and remember to tag @RTFarmers and @RedTractorFood.
@NFUTweets will be covering the campaign and supporting Red Tractor to engage the public with their standards.