AgriChat UK tackles Big Beef Debate

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The big issues included:

  • Which supermarkets are seen to be the most supportive of beef farmers - how and why?
  • Would some form of forward pricing be an option that processors and retailers would be happy to look at?
  • How can we get processors and retailers to value suckler beef and to market it better to the benefit of farmers?
  • What about the Red Tractor? Many consumers recognise it, but do we value/promote it enough?
  • What are the long-term risks for the future of British beef supply chain?

Scroll down to see how the debate developed.